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Design research and concept development of future high-end refrigerator/SAMSUNG
This client is a global leading consumer electronics and home appliances brand. FromD Innovation was entrusted to deeply investigate the detailed and comprehensive information about the life style, dietary habits and refrigerator demands of high- and middle-income people, summarize local segmentation demands, and eventually present the direction of groundbreaking product platform and product concept solution of Chinese markets in 2-3 years.